Funny French SERPs...;)
In French there are two words for cat: chat (masculin) and chatte (feminine).
At least those are the two that I know of and that the online dictionary shows me.
If you do a search for chat or chats you'll get but chatrooms. If you do a search for chatte or chattes, you'll see but porn sites (Ill spare you the second meaning of chatte if you dont know it anyways).
Now, I understand why some people at Google think personalization could help! (though the question whether it does more good than bad would still remain)
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