Quote:
Originally Posted by Andy Atkins-Krueger
A knowledge of the client's business is a good idea - but not too specilist and in-depth as that can be a disadvantage.  |
I agree. What I meant was that if the site is about cars, you should be able to write about cars and not about employment. General car content would be the results of a F1 race, but still you might need something more technical from time to time, a test of a model, ie, which is still general content but need a more technical language and knowledge. An with that content in hand, our job begins.
Maybe I'm messing this more
