Off-Page Optimization - when you heard Off-Page Optimization, the thing that comes out on your mind are "LINKS".. It deals with building links.. All of the strategies that gives you inbound links fall under this category. Here are some of the techniques:

- article submissions
- blog commenting
- classified ads
- directory submissions
- forum posting
- link exchange
- press release
- online groups
- social media and networking
- social bookmarking

That's great!Just to add, make sure you add to high PR related sites for forums and blogs to benefit well.

Hi,
Off page and on page optimization goes hand in hand, here are some of the off page techniques.

1 article submissions
2 blog commenting
3 classified ads
4 directory submissions
5 forum posting
6 link exchange
7 press release
8 online groups
9 social media and networking
10 social bookmarking